In this photo illustration, an image of Elon Musk on a computer screen and the Twitter logo are displayed on a mobile phone in Ankara, Turkey on October 6, 2022.
Mohamed Selim Korkouta | Anadolu Agency | Getty Images
Twitter Looks like it has paused its blue price of $7.99 per month blue subscription The service, which allowed people to pay for a check mark, after users misused it to impersonate brands and famous people
Twitter launched the service earlier this week In its iPhone app, allowing users to purchase a checkmark that was previously used to show that the account is verified or official. As of Friday, the iPhone app no longer shows an option to sign up for Twitter Blue.
The service’s quick commentary indicates, at least for now, that Musk’s big plan to generate new revenue from users isn’t working as planned.
The paid subscription service has led to a large number of Scammers creating fraudulent Twitter accounts. It has left the platform more mature for misinformation, and many check marks have been used to impersonate brands with unflattering messages. This, too, is a huge problem for advertisers, some of whom have already done so Spending paused on the platform.
Some users who have already paid for the service They say that their paid blue check mark has disappeared from their account.
A Twitter spokesperson was not immediately available for comment. Elon Musk could not be reached for comment.